Only Chance To Get $BAR At €2 Fixed Price
$BAR Can Be Used Straight Away In First Club Poll On Socios.Com To Choose A Fan Designed Artwork For The Home Dressing Room At Camp Nou
BARCELONA, 18th June 2020: FC Barcelona, in partnership with Chiliz (Binance: $CHZ), have announced that the FC Barcelona ($BAR) Fan Token will launch in a 48-hour flash sale starting at 1pm CEST on Monday June 22nd. $BAR will be sold exclusively on fan voting & rewards app Socios.com and the Chiliz Exchange – the world’s first tokenised sports exchange.
600,000 of the total $BAR Fan Token supply will be available in the flash sale, divided between Socios.com and Chiliz.net. Each $BAR costs €2 and they will be sold on a first come, first served basis.
Fans will still be able to buy $BAR when the initial 48-hour period ends at 1pm on Wednesday June 24th, but price will be determined by supply and demand.
Since June 08th, FC Barcelona have been building anticipation for the launch of $BAR, launching a campaign for their fans to design artwork that will be placed inside the home dressing room at Camp Nou. $BAR Fan Token holders will be able to choose the winner on Socios.com from a final shortlist of 4 in the first club poll to be held on the app.
The opening poll will be the first opportunity for Barcelona’s global fanbase to get closer to the club through $BAR Fan Tokens on Socios.com. $BAR Fan Token holders will be able to vote in many polls every season on Socios.com and can also earn rewards linked to the club, including innovative digital experiences and real-life activations, such as the chance to meet players before a game, or to watch a match live as a VIP guest at the Camp Nou.
A Leaderboard feature, where fans will receive rewards points based on how they interact with FC Barcelona through the app will be launched in the near future, allowing fans to compete to become the number 1 Barca fan in their country. A Chat feature and Games will also be launched on Socios.com in the coming months.
Alexandre Dreyfus, CEO & Founder of Chiliz & Socios.com said: “Fan engagement has never been more important for the sports industry, and just as football is resuming, albeit without fans in the stadium, we are launching FC Barcelona’s Fan Token and are helping to boost their ability to connect with their fans all over the world.
“There is incredible anticipation and excitement for Barça’s Fan Token, so fans who want to buy at a flat rate of €2 will need to move fast when the flash sale begins at 1pm on Monday.
“Fans can then immediately use their $BAR to vote in the first club poll on Socios.com, to choose an inspirational piece of fan-designed artwork to go inside the sacred dressing room at the Camp Nou.
“Since launching Socios.com over 6 months ago, we have learned a lot. We are better known as a brand, we have more users, and our customers now understand the benefits of owning Fan Tokens in terms of how we deliver fan engagement and rewards. With FC Barcelona’s huge, global fanbase, we expect this to be our biggest and best FTO, far surpassing the volume of tokens sold by our other partners.”
For Further Information:
Chiliz / Socios.com
Andrew Clarke – Global PR Manager
For more information please visit www.socios.com
Notes to editor:
Chiliz ($CHZ) is a digital currency for sports and entertainment platforms. It fuels the world’s first scalable, tokenized voting platform, Socios.com where fans can buy, trade and execute voting rights in their favorite sports teams. The Chiliz project has raised $66 million from some of the world’s largest cryptocurrency exchanges and leading crypto funds in Asia, including Binance, OK Blockchain Capital, and Ceyuan Ventures. Chiliz is owned by Malta-based Mediarex Group, a global sports and entertainment organisation, which was founded in 2012. In January 2020, Chiliz announced the launch of Chiliz.net, a first-of-its-kind mobile and desktop crypto exchange for sports and entertainment assets.
Socios.com helps sport entities achieve digital transformation through blockchain technology. Socios.com is powered by the Chiliz token ($CHZ), both an ERC20 utility token on the Ethereum blockchain and BEP-2 token on Binance Chain. Fan Tokens are specific to a team or a club, and are a finite, digital asset that provides access to an encrypted, immutable ledger of voting and membership rights ownership. The tokenized fan-voting platform uses Fan Tokens, which operate on a separate permissioned side chain. The Fan Tokens are limited in number, and are fungible, meaning their ownership can be traded, and their price is driven by the market. The venture was inspired by the fan-led management frameworks or ‘socios’ of some major football clubs. Dubbed ‘Socios 2.0’, the platform simply represents the digitisation of this model of management.