Chiliz and Ninjas in Pyjamas are launching the $DOJO Fan Token on June 24 to bring Web3-powered utility and rewards to NIP fans via The Dojo platform
Paris, 05 June, 2025 — As part of Chiliz Group, Socios.com, the leading web3 sports app and wallet powered by Chiliz Chain, today announced the upcoming launch of the $DOJO Fan Token in partnership with Ninjas in Pyjamas (NIP), one of esports’ most iconic organizations. The Fan Token Offering (FTO) will take place on June 24, 2025, and is set to unlock unprecedented levels of engagement and rewards for NIP fans through their innovative loyalty platform, The Dojo powered by XBorg.
Built on Chiliz Chain and distributed through a fair-launch Fan Token Offering on Socios.com Wallet, $DOJO is set to offer, among other things, fan token-gated experiences, exclusive content access and merchandise opportunities. This milestone follows the Web3 partnership announced in May between Chiliz and NIP. With $DOJO, that vision now comes to life – delivering a dynamic tokenized experience designed to reward passion and empower fans with real influence and access.
“The esports industry has always been at the forefront of digital innovation, making it a natural fit for our Web3 tech,” said Alexandre Dreyfus, CEO of Socios.com and Chiliz. “Powered by Chiliz Chain’s scalable and secure infrastructure, the launch of $DOJO contributes to the continued growth of Fan Tokens as a transformative crypto-asset class, offering tangible utility for both sports entities and their communities.”
“The Dojo has always been about giving back to our fans – their loyalty deserves to be celebrated and rewarded,” said Hicham Chahine, NIP Group Founder and Co-CEO. “We’re excited to offer our Ninjas new, tangible ways to interact with the team and be rewarded for their unwavering support. This is the next evolution in our commitment to bringing fans closer to the heart of NIP”
The $DOJO FTO will be structured as a fair-launch event, ensuring equal access for all participants. A total of 75,000 tokens will be made available to the public, with no pre-sale or early access advantages. The offering will run from 14:00 CET to 23:59 CET on June 24, or until all tokens are sold, whichever occurs first.
Trading of $DOJO will be available from June 25 via FanX (KAYEN), the largest DEX on Chiliz Chain. The same day will also see the launch of a community poll on The Dojo platform, allowing token holders to vote on the final $DOJO Fan Token design.
The launch builds on Chiliz’s successful track record in sports tokenization, with over 70 official partners already embracing Fan Tokens across football, basketball, esports, and other sports verticals. NIP joins other leading esports organizations like OG Esports in leveraging Chiliz’s blockchain infrastructure to drive blockchain-driven utility.
Since its founding in 2000, Ninjas in Pyjamas has redefined competitive esports, dominating top-tier tournaments across multiple titles and cultivating one of the most passionate fanbases in gaming.
This content does not constitute an offer, solicitation, or endorsement on behalf of any third party. This crypto-asset marketing communication has not been reviewed or approved by any EU authority. Chiliz is solely responsible for the content of this crypto-asset marketing communication. For further information, please refer to the whitepaper available at www.socios.com/dojo-whitepaper/
Contact phone number of the offeror (Socios Technologies AG): +356 20607777
Offeror’s email address: corporate@socios.com.
Contents on this page is NOT intended for users in the UK
